Social Media Trend/Myth

Often times I am asked about typical sights and practices regarding social media and business.  For instance a potential client will say, “What do you typically see that works or being a challenge?”  So, I have been noticing the same topic and recurring things when working with different clients in regards to getting people drawn to and involved on your site(s).  It’s simple – your social media marketing is only as successful as your actions are in person.  The more you interact with people in person, the more likely they are to check you out online.

What do I mean by this?  I mean that it is incredibly hard to have a social media marketing campaign be successful (for business) without providing some sort of content from outside of the internet.  This includes any sort of interaction between you and customers, the community, and events.  There is a myth circulating that if you hire someone who knows what they are doing, then your business will explode on the internet.  It doesn’t quite work like that.  If you aren’t doing anything outside of the internet, what are you going to promote on the internet that is interactive, and provides value to followers?

It’s one thing having a slick page on Facebook, but how do you get people there exactly?  Besides spending money on online advertising, you must incorporate all of your social media practices into your interactions with people outside of the internet.    This ensures that your potential clients/customers are driven to connect with you whether you interact with you online or in person.

Not only will BConnected, LLC manage the online activity for you, but we will consult with you on how you can implement social media techniques into your business practices outside of the internet.  Give me a call or shoot me an email if you have any questions about driving people to your social media platforms.

Posted by Brad Cebulski about 1 year, 7 months, 3 weeks, 4 days, 14 hours, 40 minutes ago...